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POUSTOVIT SS'17 teaser (1)

POUSTOVIT SS`17 Teaser

For this time POUSTOVIT band decided to focus not just only on collection’s style and history, but also wanted to show a global message in it.
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POUSTOVIT SS’17 LOOKBOOK

Meet a lookbook of the SS’17 collection – a harmony balance between sports and romance which are close to the brand POUSTOVIT.

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Street Style Campaign Of POUSTOVIT FW16

In promotional campaign of FW16-17 collection the POUSTOVIT brand used photos by Adam Katz Sinding, a streetstyle photographer, an author of Le21emeblog, a contributor of W-magazine. During Paris Fashion Week and Ukrainian Fashion Week, Adam made street photographs for his blog of it-girls: Julie Pelipas, Valya Gryshchenko and a star of new generation Sofia Yevdokymenko, dressed in POUSTOVIT clothes. These photographs became a POUSTOVIT promo campaign of FW16-17.

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POUSTOVIT FW’16-17 lookbook

FW’16-17 lookbook which is about true feelings between people.

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New POUSTOVIT Spring-Summer 2016 advertising campaign

Brand POUSTOVIT has presented a new Spring-Summer 2016 advertising campaign feat. Dakh Daughters Band

The idea of the shooting is to put the models behind the scenes of a theater, where they are in the spotlights, tender and defenseless, they support each other, worrying about what is happening on stage. While the members of the group Dakh Daughters Band, strong and talented individuals, move to the studio, filling it with the lively atmosphere of the performance

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Main ideas of POUSTOVIT FW’15/16 collection

Theme: Butterfly-fireworks

Inspiration: contemporary art, suprematism, Ukrainian avant-garde, eclecticism of feminine and «marginal» grunge styles

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POUSTOVIT at Mercedes-Benz Fashion Week Tbilisi

Brand POUSTOVIT showed FW’15-16 collection at Mercedes-Benz Fashion Week Tbilisi 

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#MYLOVEUKRAINE

Breaking news! New eddition of POUSTOVIT  ‪#‎myloveukraine tshirts. All profits from this project go to charity.